Coca Cola Sri Lanka returns to reusable bottles in currency crisis
Coca Cola Beverages Sri Lanka will put a family-sized glass bottle back on the market to encourage reusable packaging and aid consumers in the currency crisis.
The Big Buddy Pack branded 750ml glass bottle is priced at 180 rupees, compared to 150 rupees for a 400ml PET bottle and 380 rupees for a 1.5 litre pack at supermarkets.
Sri Lanka is currently experiencing the worst currency crises in the history of its intermediate regime central bank.
Sri Lanka’s rupee collapsed from 200 to 360 to the US dollar in 2022, triggering monetary instability.
Whenever Sri Lanka’s central bank prints money to keep interest rates down operating a policy rate, it collapses the currency and triggers high inflation destroying people’s real income.
Read more from Glass International
Date posted 27/10/2022
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